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Monday, 24 June 2013 23:15

Sweden: Helena Paparizou Causing a Digital Storm

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In 2005, Helena Paparizou rose to considerable fame across the continent following her victory at the Eurovision Song Contest with the track My Number One which she released as the lead single off her third studio album, and her first in English bearing the name The Game of Love. The market was ripe for a female pop/dance artist and success was achieved in Scadinavia, predominantly Sweden where Paparizou has lineal heritage. Despite the releases being somewhat seven to eight years old, Helena is still topping the charts in her native Greece and neighbouring Cyprus but she would like to have a go at Sweden once more as seen with her guest performance at last years' Melodifestivalen.

Following her departure from Sony Music Greece earlier this year and signing to EMI Music Greece instead, she has also found a Swedish recording label, Lionheart Records who are willing to release her English material within the market. With parent company Universal Music behind the label, and artists such as Robin Stjernberg and Anna Bergendahl featuring on the roster, Helena is poised to succeed. Her latest release entitled Save Me (This Is An SOS) has caused a storm on the digital chart peaking at number #11 despite her prolonged absence. It is thought that an album in English will be following in the next couple of months. Stay tuned to escflashmalta.com for all of the latest news as soon as it becomes available.

Source: iTunes 


Last modified on Tuesday, 25 June 2013 00:08